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Owner Juan Carlos López de Lacalle has been surrounded by old vines and great wines since early childhood when he used to accompany his grandfather during harvest time in Rioja. Dedication to detailed, hard work is something he learned at an early age, and is a governing principle for his three award-winning wineries in Rioja, Navarra and Alicante, making up Artadi Viñedos y Vinos. Artadi’s ideology is that “the value of a great wine is intimately linked to the land and its people.” The conviction to safeguard this intimate link is what drove Juan Carlos to make wine in three distinct regions of Spain. Producing wines made from the single most important variety of each appellation, working with estate-grown fruit and developing a team of viticultural experts that respect the traditions and climate of each region are Bodegas Artadi’s fundamental keys to success. If asked, Juan Carlos would say the particularity of different soils, disparate climates and the inherent excellence of the grape varieties are the genesis of the authenticity of Artadi’s portfolio of wines. Indeed, when one looks at Artadi’s contribution to Spanish winemaking, we find wines with character, personality and identity that reflect their roots in natural viticulture.